TOP TIER METRICS

Uncover Hidden Amazon PPC Waste & Bleeding ACoS in 60 Seconds

No Seller Central access needed. Simply upload your bulk file to get an instant breakdown of wasted ad spend and actionable bid fixes.

Drag & Drop Your Amazon PPC Bulk File Here

(.xlsx or .csv)

100% Secure & Private — processed in-memory, never saved100% Free — no login or card requiredInstant output

We process your bulk sheet in isolated memory solely to calculate your zero-conversion ad waste and broad-match keyword leaks. Your campaign data remains 100% confidential, is never written to a permanent database, and is automatically wiped once your audit report displays.

How It Works

1

Export your Amazon bulk file

Download your campaign data from Seller Central. Takes about 2 minutes — the guide above walks through every click.

2

Upload it to the diagnostic tool

Drop your file into the box above. It's parsed entirely in your browser — nothing is uploaded to a server.

3

See your PPC leaks

Review wasted spend, bidding issues, and ready-to-apply fixes. Book a live review if you want help implementing them.

What the Diagnostic Uncovers

Broad-Match Waste

Search terms spending money without producing conversions.

Placement Inefficiencies

Where bids and placement adjustments may be wasting budget.

Keyword Cannibalization

Overlapping campaigns and duplicate keyword targeting.

Search Term Opportunities

Converting search terms that may deserve dedicated targeting.

Real Amazon PPC Account Results

Anonymized results from accounts managed directly.

12-Month Account Turnaround (YoY) · $8.1K/mo ad spend
TACoS
16.6%
TACoS
11.3%

What changed: Cut zero-conversion targets and rebuilt campaign architecture around proven converters. Sales grew 42.8% ($48.5K → $69.3K/mo) while ad spend dropped 3%.

Quarterly Scale-Up (Q1 vs. Q1) · $13.0K/quarter ad spend
ACoS
23.3%
ACoS
21.0%

What changed: Rebuilt campaign structure before scaling budget, then raised bids on proven keywords. Ad spend rose 59% and ACoS still dropped — sales grew from $134.9K to $178.9K for the quarter.

5-Month Growth Sprint · 7.8K ad clicks/mo baseline
Ad CTR
0.27%
Ad CTR
0.66%

What changed: Overhauled keyword/audience targeting and creative relevance. Ad clicks more than doubled (+107.8%) and organic traffic rose 45.9% as a byproduct — sales grew from $416.9K to $489.7K over the period.

Built by an Amazon PPC Expert With 10 Years in the Trenches

10+ Years of Amazon PPC Experience. $20M+ in Personally Managed Ad Spend.

I've spent the last decade managing and optimizing Amazon PPC for established brands, including businesses generating $1M+ in annual revenue and accounts spending $100K–$500K per month on advertising.

My experience spans supplements, food, seasonal products, sports equipment, Christmas products, evergreen products, and virtually every major type of Amazon seller.

Over that time, I've helped shape PPC strategy, campaign structures, bidding frameworks, reporting systems, and account management processes at scale. I've seen what works, what wastes money, and which tactics look sophisticated but fail to meaningfully move the needle.

I founded Top Tier Metrics to bring that real-world experience directly to Amazon sellers.

What I Bring

10+ Years of Amazon PPC Experience

Hands-on experience managing accounts across categories, business models, and levels of ad spend.

$20M+ Personally Managed Ad Spend

Experience operating with significant advertising budgets where small inefficiencies can translate into substantial wasted spend.

$1M+ Revenue Brands

Managed PPC for established Amazon businesses with significant sales volume.

$100K–$500K Monthly Ad Budgets

Experience managing accounts at a scale where strategy, structure, and efficiency matter.

Multi-Category Experience

Supplements, food, seasonal products, sports equipment, Christmas products, evergreen products, and more.

AI-Powered PPC Systems

Built proprietary tools for bulk-file auditing, wasted-spend detection, search-term analysis, bid recommendations, and campaign restructuring.

No Guru Fluff. No Guesswork.

I'm a straight shooter. I don't sell textbook theory or recommend tactics simply because they sound sophisticated. I look at the data, identify where the account is leaking money, determine what actually needs to change, and focus on the actions most likely to improve performance.